Product management is one of the most misunderstood functions in business today. And many product management training companies only add to the confusion by attempting to define every single task a product manager needs to be involved in, or continuously whining about all the things that product managers aren’t doing today. None of that is helpful – so we decided to break product management down into its simplest terms.
At its core, product management is a strategic business function that is responsible for leading four essential business planning processes:
We offer a separate workshop to cover each of these critical topics, along with an introductory product management workshop that provides a high-level overview of all of these processes. All our PRODUCT MANAGEMENT WORKSHOPS are designed to be attended by pre-arranged project teams working on their own products and portfolios. This approach ensures that each team acquires relevant knowledge, insights, and actions that can be implemented as a direct result of our workshops.
For more information about any of our PRODUCT MANAGEMENT WORKSHOPS, please choose from the options below:
Strategic Product Management
Product Strategy
Generation
Business Case
Development
Go-To-Market
Planning
Life Cycle
Planning
“Our workshops are built on the idea that the process of business planning should be simple, intuitive, and fun!”
